When It Comes to Improving Customer Service, Is Bigger Always Better?

Posted by Linda Caudle
12/5/13 2:57 PM

While small businesses may not have the capital to compete with larger organizations, they do have an innate advantage – personalized customer service. In fact, when it comes to improving customer service, bigger isn’t always better.

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Reduce Customer Churn Rate with Customer Loyalty and Satisfaction

Posted by Linda Caudle
3/12/13 9:51 AM

Unfortunately, common mistakes are just that, common. And in the world of customer service, people within the industry commonly use the terms “customer loyalty” and “customer satisfaction” synonymously. However, these two terms have very different meanings and represent two distinct measures of business performance that should be tracked separately.

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